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Guide

FAQ

Before buying

Collectors have always cared about scholarship and great scholars in the past, Berenson, Bode, Valentiner and Fry to name a few, advised them. What has changed however, is that with the rise in value of modern painting people have become more nervous about the attribution of Old Masters. Post War art is much better documented and many of the artists whose works are extremely valuable, such as Jasper Johns, are still alive. Conversely, the attribution of many old masters can be hotly debated. The Polish Rider by Rembrandt in the Frick was for a while ‘demoted’ to being by a follower. This is especially true of discoveries of lost works by major artists which do happen from time to time but can also be optimistic. The debates around the authorship of Old Masters has been going on for centuries. Caravaggio’s works were replicated in his own lifetime. This is off-putting for some collectors, but in reality applies to a small minority of paintings in the category. Collectors are aware that this is the case and tend to trust the integrity of scholars in a particular field and the value of a consensus of opinion as an endorsement of attribution. A good example of how this works well is the vetting at TEFAF which weighs traditional attributions and the combined expertise of the members of a vetting committee. This process is extremely reassuring to potential buyers who visit the fair.

The Old Master category has definitely picked up recently. The Old Master sales at the auction houses did well this February and so did TEFAF despite the Iran war. I cannot speak authoritatively, but my sense is that the contemporary market has found business tougher than it used to be. The primary market was always speculative and buying something just made from a gallery and then putting it in auction a year later is much more risky than it once was. Even blue chip artists like Koons and Serra have slipped in value. I think people see real intrinsic value in Old Masters, not so much as an investment but as a field which is currently still undervalued. In addition, fashion has changed in terms of decoration and many people don’t want to live in a white cube with Prouvé furniture and Ryman paintings. When one isn’t buying recognisable ‘brand’ artists such as Warhol and Rothko one can express oneself in a more individual way. There is so much variety: with Old Masters, as one is looking at 500 years of the production of devotional works, portraits, mythological pieces, landscapes, still lifes..made in every European country, each with its own flavor. I suspect that the publicity surrounding the sale of very valuable works such as the Rembrandt Standard Bearer, the Leonardo Salvator Mundi and the drawing of a foot by Michelangelo jolts the market and makes people aware that one can actually buy old art by major artists and this gets people looking at the category in general, right down to works at the lower end of the price spectrum. I am sure people are amazed that one can buy works by artists such as Reynolds or Boucher, who are represented in the Frick and were the greatest artists of their day, for less than $100,000.

Money matters

I feel people feel more at ease now than before in this field. The Old Master world used to be like an exclusive club which was forbidding for new potential buyers. Now, with so much information online, the presence of galleries and auction houses on social media and the greater transparency of auction prices on the internet, new Old Master buyers feel more welcome and at ease. If anything, this is a refreshing change from some of the contemporary art galleries who make potential first-time buyers feel like second class citizens. That said, although we do see signs of real growth in the Old Master category, both the price point and the number of active collectors is still heavily skewed in the direction of Impressionist, Modern, Post War and Contemporary art. Even so, the interest in Old Masters is exceptionally high. Just look at the two hour queue to get into the Prado, the crowds at the Louvre and the popularity of the Siena and now Raphael exhibitions at the Met. When I was last at the Raphael show I was interested in the age range, with much of the audience under 30 years of age.

After buying

Practical questions about owning a picture

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